Connecting People
Unifying the dots of human needs, wants, and emotions to tell you what matters.With insights, communities, and panels powered by technology, unlock the future now.

Research & Insights

Empowering brands to xcel, grow and innovate

We cut through the chaos to deliver speedy, reliable, and accurate research, data and insights for actionable intelligence and swift decision making amidst rapidly changing market dynamics. With proprietary tools and technologies, we become strategic partners to decode and predict what’s next today helping you stay ahead in the market.

Communities

Unlock power of communities for marketing and insights automation

With a strong community of more than 5 million panellists, LOCEP provide a qualified community panel facilitating conversations powered by AI, ML, and human moderation. We also have dedicated Indian rural community engagement initiative aimed at building connected Bharat.

Technology

Unleash force of Technology to Innovate

Leveraging technology for innovation, accessibility and inclusivity, we provide next-gen technology-based research solutions, AI-backed analytics and data science platform, fin-tech products for retailers and shopkeepers as well as a sustainable energy focused e-mobility platform.

Trusted by over 700 customers worldwide

Brand Xcel 2021

Brand Xcel offers a refreshed approach and actionable insights from the brand ranking that traces its steps back to consumer preferences and its impact on marketing interventions.

Combined with thought leadership and standpoint pieces from the country’s finest marketing minds, the BrandXcel coffee table book is an exposition of the survey, the findings of which ensure Brandxcel is the to be blue book for marketers to wade into the new norm.

Case Studies

Discover how we have helped make amazing things happen for some top brands:

Consumer Insights

Understanding of Indian high-end luxury owners & market dynamics for multinational automotive manufacture

Consumer Insights

Buyers’ motivations, perceptions and usage of various stores, websites and stages in purchase journey for large global manufacturer.

New Product Development

Sequential monadic test to understand customer acceptance towards different flavors of antacid powder.

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